Good cause campaigns

Together we make a difference to people’s lives.
Play is a basic need

Every child has a right to play under the UN conventions on the Rights of the Child. The IKEA Foundation has partnered with some of the most prominent NGOs on this topic: Handicap International, Room to Read, Save the Children, Special Olympics, UNICEF, and War Child. The partner programs funded by the campaign will focus on creating safe spaces for vulnerable children to play and develop.

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Let’s Play for Change

The new IKEA Good Cause campaign, Let’s Play for Change, will specifically focus on children’s right to play and develop, highlighting the benefits of play for all children. Though the topic is new the mechanics are familiar. For every children’s book and toy sold during the campaign period, the IKEA Foundation will make a donation of € 1 to projects in some of the poorest communities in the world, supporting children’s development and learning, equal participation, sports and of course – play.

IKEA puts children first

IKEA aims to be the leading company in securing and supporting children’s rights by integrating the best interest of the child in everything we do. We advocate for children’s rights and influence change where we can. By 2020, children’s Rights Business Principles will be fully integrated into our ways of working and support for children’s rights is evident in all our key policies and strategies.

The IWitness Global Citizens program

This program gives IKEA co-workers a chance to see first-hand how the money raised through IKEA good cause campaigns contributes to a better life for children in the world’s poorest communities. Co-workers visit various projects and share their experiences on IKEA Foundations’ Global Citizens blog.

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